Bonasystems, the market leader in specialist floorcare chemical products and services, has re-organised and expanded its sales team in order to provide a greater regional presence to clients and boost market share in its target markets.
Bonasystems is expecting a major demand for its products and services in 2016 as more companies realise the cost-benefits of its proprietary floor cleaning systems and seek to avoid ever-increasing fines for slips and trip incidents.
The company has appointed a senior central sales manager to bolster its head office sales team and added two experienced regional sales managers.
The changes support the next phase of growth for Bonasystems which has quadrupled its turnover since 2011 and won contracts with the likes of ASDA, Sainsbury’s, Network Rail and Hilton Worldwide. They are being spearheaded by John Wright, new Business Development Director, who joined the company recently from OCS Group UK Ltd.
Nathan Buckley joins as Central Sales Manager, heading up the central telesales team based in Hemel Hempstead. Reporting to John Wright, Nathan’s priorities will be to grow the client base, manage and develop existing client relationships and raise the profile of Bonasystems. Nathan joins Bonasystems with 18-year career in contact centre management, specifically at Haven where he led a team of 12 team leaders and 100 agents and was responsible for delivering over £35 million in sales each year.
Meanwhile Dan Yarwood and Gary James will be responsible for identifying new customers and developing existing relationships within London, Birmingham and the Midlands and giving them ongoing support, advice and training. Gary has worked in the contract cleaning industry for over 20 years, developing and managing major national contracts. Dan joins Bonasystems from the coffee industry where he was Business Development Manager for a national vending company, growing contacts in the manufacturing and commercial sectors.
John Wright, Business Development Director of Bonasystems Europe Ltd, comments: “The new structure and approach for Bonasystems demonstrates our commitment to sustained growth. We are focusing much more on becoming trusted advisors and partners to our clients and we can only do this by having the best talent within our team and the right regional coverage to react quickly to client requests. With our expanded team in place we are confident that we can develop existing clients relationships yet further and bring in new ones.”
